Most of your clients still ring. What happens in the first fifteen seconds is the whole impression.
A traditional phone system is a box on a wall. Adding a person means an engineer visit, moving office means rebuilding it, and the lines belong to the building rather than to the business. A hosted system runs on UK-based infrastructure instead, and the handsets, laptops and mobiles simply register to it.
In practice that means adding a starter, changing how reception is covered, or opening a second office becomes a configuration change rather than an installation. And your numbers come with you — keeping an 020 number a practice has had for twenty years is usually the first question anyone asks, and the answer is yes.
Very few practices can say how many inbound calls went unanswered last month. When we turn reporting on, the figure is almost always higher than the partners expect, and every one of those calls was somebody who then rang the next firm on their list.
Making it visible is the useful part. The routing changes that follow — a different ring strategy, an overflow to a second group, a menu that stops sending everyone to the same desk — are usually small and take effect the same day.
A phone system that depends entirely on your office broadband is only ever as reliable as that circuit. We build the failover in: when a line drops, calls divert automatically to mobiles or to another site, so the caller hears a ringing phone rather than nothing at all.
That is the same problem as networks and connectivity, which is why we would rather look at both together than quote for a phone system and hope the line holds.
Most practices buy phones and IT from two different companies, which works perfectly well until something sits between them: a headset that will not pair with the softphone, a firewall quietly breaking call audio, a new starter who has a laptop but no extension.
We do both, so there is no conversation about whose fault it is. Telephony sits alongside managed IT support and hosted desktops on the same agreement, with the same people answering.
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